ÀÖ²¥´«Ã½

Stationary

The appropriate department, college, or office variation of this letterhead should be used for all internal and external paper communications. A template for this letterhead is available on the campus G-Drive (G:\Marketing and Communications (MPR)\2026 BRAND GUIDE AND ASSETS\Templates). An all-black version is acceptable when color printing is unavailable.

The ÀÖ²¥´«Ã½ letterhead. The ÀÖ²¥´«Ã½ logo is in the top center in purple. The campus phone number (318.797.5000) is to the left of the logo and the campus address (One University Place, Shreveport, LA 71115-3359) is to the right. The ÀÖ²¥´«Ã½ website (www.lsus.edu) is in the center at the bottom of the page.

Business Cards, Name Badges and Desk Name Plates

Business cards, name badges, and desk name plates can be requested for new hires utilizing the Purchasing guidelines found in the G-Drive (under Purchasing) and should follow the templates below.

Business Card Examples

Academic Business Card Front
The front of the generic ÀÖ²¥´«Ã½ business card. It lists names, titles, emails, phone numbers, addresses, fax numbers, and the ÀÖ²¥´«Ã½ website.

Academic Business Card Back
The back of the generic ÀÖ²¥´«Ã½ business card. It lists the ÀÖ²¥´«Ã½ social media handles on Facebook, Instagram, X, and LinkedIn, and a QR code to the website.

Athletics Business Card Front
The front of the athletic variation of the ÀÖ²¥´«Ã½ business card. It lists names, titles, emails, phone numbers, addresses, and the ÀÖ²¥´«Ã½ athletics website

Athletics Business Card Back
The back of the ÀÖ²¥´«Ã½ athletics business card. It lists the ÀÖ²¥´«Ã½ athletics social media handles on Facebook, Instagram, and X, and the words “#AnchorUp.”

Name Badge Examples

Name Badge in Purple
An example of the ÀÖ²¥´«Ã½ name badge with a purple background. The gold and white ÀÖ²¥´«Ã½ logo above the text “Firstname Lastname” above the smaller line of text “Job Title.”

Name Badge in Gold or Silver with Black Text
An example of the ÀÖ²¥´«Ã½ name badge with a white background. The black ÀÖ²¥´«Ã½ logo above the text “Firstname Lastname” above the smaller lines of text “Job Title” and “Department.”

Desk Name Plate Example

An example of the ÀÖ²¥´«Ã½ desk name plate with a purple background. The ÀÖ²¥´«Ã½ logo above the text “Firstname Lastname” in all caps.

Presentations

The following template and its variations should be used for all internal and external presentations. This template can be accessed in the G-Drive in the Marketing and Communications folder (G:\Marketing and Communications (MPR)\2026 BRAND GUIDE AND ASSETS\Templates).

An example of a title slide for the ÀÖ²¥´«Ã½ presentation template. This example has a purple background with white text, the gold and white ÀÖ²¥´«Ã½ logo, and the anchor icon.

An example of a heading slide for the ÀÖ²¥´«Ã½ presentation template. This example has a gold background on the left side with purple text, a purple ÀÖ²¥´«Ã½ logo in the bottom right corner, and an anchor icon in the background.

An example of a general content slide for the ÀÖ²¥´«Ã½ presentation template. This example has a purple sidebar to the left, and an image of an ÀÖ²¥´«Ã½ student to the right, with a white ÀÖ²¥´«Ã½ logo in the bottom right corner.

Email Signature Guidelines

When you are communicating using your @lsus.edu email, please present yourself in a way that is professional and consistent with the ÀÖ²¥´«Ã½ brand.

Email signatures should be in 10-point Arial font in the format of the examples in the following heading, "Acceptable Email Signature Examples".

The font color should be Dark Purple, as listed on the dropdown of font color options on Outlook.

Email signatures should include first and last name, title, department name (if applicable), the name of the university, an office and/or cell phone number, email address, and a link to the ÀÖ²¥´«Ã½ website.

Only first and last names should be bolded.

An individual’s title should be in italics underneath their name.

The link to the ÀÖ²¥´«Ã½ website in the signature can be to a specific page within the website, if desired.

Each piece of information listed above should be on a separate line.

Please do not include any kind of image or logo in your email signature. Email clients may flag your email because of this, and it can make your email inaccessible.

Do not include quotes or philosophical statements in your email signature to avoid brand confusion and help maintain a consistent ÀÖ²¥´«Ã½ brand identity.

If you need to include a disclaimer or urgent statement in your email signature, please contact the Office of Marketing and Communications to get it approved.

For step-by-step instructions on how to create and add a signature to your email messages in Outlook, visit the .

Acceptable Email Signature Examples

Faculty

First-Name Last-Name (pronouns)
Title
Second Title (if applicable)
Department/College/Program
Louisiana State University in Shreveport
Office: ###-###-####
Cell: ###-###-####
name@lsus.edu
www.lsus.edu

Staff

First-Name Last-Name (pronouns)
Title
Second Title (if applicable)
Louisiana State University in Shreveport
Office: ###-###-####
Cell: ###-###-####
name@lsus.edu
www.lsus.edu

Brand Guidelines Resources

Brand Guidelines Contact:
Mackenzie Newlan
Graphic Design Specialist
(318) 795-5917
mackenzie.newlan@lsus.edu

Brand Guidelines Links